Clinical UX Consulting
Expert healthcare insight. Practical support. Better decisions.
From strategic discovery to hands-on research, design and organisational development, Gyles helps healthcare teams turn complex questions into practical next steps.
Consulting and strategy
Connect clinical, user and organisational needs.
Healthcare is a sociotechnical system. Gyles examines how people, services, technology and working practices affect one another, helping teams make informed decisions rather than addressing only the visible interface.
Strategic discovery
Define the real question, connect stakeholders and decide where evidence is missing.
Clinical risk and workflow
Examine use-related risks, clinical tasks, workflows and constraints.
Behaviour change and inclusion
Understand barriers to uptake, use and equitable access.
Service and organisational change
Translate research into design direction, service improvement and delivery priorities.
Responsible AI and healthcare innovation
AI capability is not the same as healthcare value.
Gyles helps healthcare teams examine AI-enabled concepts, services and product experiences through clinical context, human factors, behaviour change, health equity and appropriate human oversight. The work can include challenging whether AI is the right intervention, identifying use-related risks and shaping research or evaluation priorities. Technical model validation, regulatory certification and formal clinical safety assurance require separate specialist arrangements.
Specialist clinical contribution
Three priorities that change the quality of a healthcare decision.
Methods describe how the work is done. These clinical priorities help determine which questions to ask, whose perspectives matter and which consequences warrant attention.
Reduce potential use-related risk
Review workflows, interfaces and the conditions in which decisions happen; distinguish design concerns from formal clinical safety responsibilities.
Support meaningful behaviour change
Investigate what people are actually able and willing to do, then shape services and products around evidence-based barriers and enablers.
Improve equity of access and experience
Understand how a product or service works for different people, particularly when groups may be overlooked or underserved.
Hands-on practitioner support
Gyles can do the work, not just advise on it.
Sometimes a client needs a senior strategist. At other times, they need an experienced practitioner to carry out the research or design personally.
Support can include interviews, contextual enquiry, stakeholder research, usability testing, clinical workflow mapping, journey mapping, service design, concept development, UX design and UI design and design evaluation.
Scope, methods and deliverables are tailored to the question, participants and constraints of the work.
Meet Dr Gyles Morrison →Focused expert evaluation
Clinical Heuristic Evaluation: see what needs attention.
A structured expert review of an agreed healthcare product or workflow. The review considers usability, clarity, clinical context, behavioural implications and plausible use-related risks. It helps teams distinguish what needs fixing, what needs further evidence, and what could create avoidable difficulty.
Why commission this? Give product leaders a structured view of issues worth prioritising, the likely implications for intended users, and what should be tested or investigated next.
Where it helps
Review an existing product, evaluate a prototype, identify problems before further development or prioritise a redesign.
What is examined
Tasks, information, decisions, workflow fit, interaction and relevant risk or inclusion concerns.
What you receive
A findings report with rationale, prioritised issues, recommendations and a discussion of next steps.
An expert review informs action. It is not a certification of clinical safety, regulatory compliance or a substitute for user testing.
Organisational diagnostic
Clinical UX Maturity Assessment: understand what holds practice back.
A substantial evidence-led assessment of how an organisation supports and applies Clinical UX. It looks beyond scores to how teams make decisions, conduct research, manage risks, collaborate and learn from real work.
Why commission this? Identify why research, governance and delivery practices may fall short, then agree leadership priorities and an evidence-led improvement roadmap.
A wider view of practice
Stakeholder discussions, selected project evidence, decision processes, governance and ways of working.
Meaning behind the findings
Identify strengths, important gaps, likely causes, trade-offs and areas where more evidence is needed.
A credible path forward
Receive a report, prioritised recommendations, a roadmap and a leadership discussion of potential actions.
The formal assessment differs from the free self-reported Pulse Check. It does not imply certification or a validated external ranking.
Explore the free Pulse CheckWays of working
Fractional leadership, advisory and defined projects.
Project consulting
Agree a question, evidence plan, deliverables, responsibilities and an appropriate project fee.
Advisory and supervision
Review difficult choices, research plans and designs while your team retains delivery ownership.
Fractional leadership
Contribute regularly to strategy, leadership, UX delivery, stakeholder alignment or agreed operational responsibilities.
Defined ways to work together
Start with a review—or bring Clinical UX leadership into the team.
The £750 Clinical UX Review creates evidence-informed recommendations and a clearer way forward. Fractional Clinical UX Leadership provides continuing senior input and practical support, including recruitment, coaching and team development where appropriate.
Education and capability
Training and workshops tailored to your team.
Clinical UX foundations
Help clinicians, UX professionals and multidisciplinary teams understand Clinical UX and its application.
Methods and decisions
Workshops on healthcare research, workflows, usability, human factors, behaviour change and health equity.
Live-project facilitation
Use suitable challenges to develop shared understanding, plans or working practices.
Relevant experience
Perspective shaped by healthcare and technology.
Examples describe Gyles’ previous responsibilities and contributions, without identifying particular employers or implying responsibility for organisations’ eventual outputs.
Selected organisations Gyles has worked with
Previous roles and projects; no current endorsement implied.
What clients say
Trusted for specialist healthcare UX judgement.
Clinical UX consulting is not only about method. It is also about trusted judgement, credible reasoning and a depth of understanding that helps organisations make difficult decisions with greater confidence.
Never have I met someone who lives and breathes their craft like Gyles. His passion and devotion to clinical UX has been clear to all for over a decade and he’s acknowledged as a pioneer and leader in this field.
Gyles's practice is founded on clinical evidence, design excellence and ultimately on deep empathy for all involved in receiving and providing healthcare.
Start a conversation
What would useful support look like?
Explore a question, a product, a service or an organisational opportunity. Gyles can discuss scope and working arrangements without requiring a completed brief.